Isaac Trujillo's Visual Design & Branding Portfolio
UI/UX/Visual Design Portfolio
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AMEX’s Global Community Portal (Copy)

AMEX

A fully responsive community portal designed to encourage employees to connect, share, and learn from each other.

 

As the art direction & visual design consultant, my responsibilities include:

  • Reviewing AMEX’s style and brand guidelines (logos, colors, fonts, icons, UI)

  • A thorough comprehension of the OOB(Out Of the Box) components and UI provided by the Salesforce platform

  • Creating ”high fidelity“ wireframes and visual designs

  • Designing a fully responsive portal with an AMEX branded look & feel

  • Presenting ”high fidelity“ wireframes and visual designs to the client (online & on-site)

  • Providing visual design recommendations to Seisimc, to define a cohesive look & feel

  • Suggesting a creative direction for photography

  • Prepping visual designs for user testing

  • Implementing changes found in user testing to visual designs

  • Packaging and prepping all assets for delivery to the UI development team and client

 

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